APSS Sponsors Prestigious County Swimming Championship

The annual Lincolnshire Open Water County Championship returns for a 3rd year, sponsored by Lincoln-based commercial interior design and fit out business APSS Group.

The event on 16th June at Activities Away, South Hykeham, organised by the Lincolnshire Amateur Swimming Association (ASA) and Swim England, is seen as a springboard for swimmers who want to compete at a regional and national level.

APSS Group’s Commercial Manager Sean Cuffley will be one the estimated 100 swimmers of all ages and abilities taking part.

Managing Director Laurence Barrass said: “APSS Group is committed to giving back to the local community and contributing to the growth of the sport within the county.

“We’re pleased to be sponsoring the championship for the second year in a row. Last year was a huge success with competitors and spectators from across the county coming together on the day.

“We’re looking forward to seeing everyone take part, including Sean. In 2023 he came fourth overall and was county champion in the 35 to 44 age group. We’ re very proud of his achievements.”

The annual Lincolnshire Open Water County Championship attracts some of the top swimmers in the region and is open to age groups 11 to 17 years and 18 plus.

Suzy Hegg, Lincolnshire County Swimming’s Open Water Officer, said: “Open water swimming is one of the fastest growing sports in the UK, and Lincolnshire is committed to developing swimmers to compete in and out of the pool.

“We have added a new para-swimming category this year as we want this event to be as inclusive as possible.

“Last year’s event was a record year for the championships. We had 79 competitors (46 Age Group and 33 Masters). The competitors came from nine separate clubs around the county. The youngest was 11 and the oldest 71.

“The county championship’s aim is to provide a springboard to other competitions, and we achieved that goal. Following the event 14 went on to regional championships and five qualified for English National Open Water Championships.

“The 2024 Lincolnshire open water competition is a week before the regionals, so this provides the perfect platform and vital practice ahead of this event.

“We are hopeful for an even bigger event this year and we are targeting 100 of the best swimmers from the county.

“With the help of our sponsor APSS, we have significantly raised the profile of open water swimming in Lincolnshire.”

Find out more about APSS Group at https://www.apss.co.uk/about-us

Email Suzy Hegg for more information about how to enter this event: lincsasa.openwater@gmail.com

Find out more about Lincolnshire ASA open water swimming at https://lincolnshirecountyasa.org/sport/open-water