Expectations high for a great summer for Lincolnshire tourism

Tourism experts in Lincolnshire are anticipating an excellent season for businesses in the hospitality and tourism sector after the lifting of Covid-19 restrictions.

Experts from Duncan & Toplis and Visit Lincoln say that businesses in the sector locally are reporting a busy start to the summer with high demand for holidaying in the UK.

While the sector was one of the worst affected by the pandemic and by lockdown restrictions, diversified trading last summer, as well as government support schemes have been a lifeline for many businesses as well as their owners and operators.

With the school holidays beginning across the UK and with limitations of foreign travel, holiday resorts such as Skegness and Mablethorpe are now welcoming high numbers of visitors.

Head of leisure and tourism at Duncan & Toplis, Michele Coe-Baxter works with hundreds of businesses across Lincolnshire which depend on the holiday market. The Lincolnshire-based company provides a wide range of business services and has helped around 4,500 companies through the pandemic.

Nationally, forecasts by Visit Britain anticipate domestic tourism spending across the year to rise by 51% compared to 2020, although this would still be 56% of the level of spending seen in 2019. However, coastal and rural areas are expected to fare better than more urban environments, as Britons escape the cities for their holidays and staycations.

The destination management organisation (DMO) Visit Lincoln works to promote leisure, hospitality and tourism in Lincoln and Lincolnshire, and is hoping for an excellent summer season.

Chief Executive, Charlotte Goy said:

“The visitor economy in Greater Lincolnshire is hugely significant. It employs tens of thousands of people, has a far-reaching supply chain and is worth £2.4bn to the local economy.

“Business owners and operators have been in survival mode since the sector was forced to close, but at every stage of reopening, they have diversified the way that they work with professionalism and pride. We’re all looking forward to, and hoping for, a successful summer where local residents and visitors support Lincolnshire businesses.”

For more information and for professional business support and guidance, visit the Duncan & Toplis website www.duncantoplis.co.uk or contact the team on 0808 169 1196.

Find out more about Visit Lincoln and its work to promote tourism in Lincoln and Lincolnshire at www.visitlincoln.co.uk.